RESEARCH | STRATEGY | EXPERIENCE DESIGN
Where insight drives better decisions
High-stakes initiatives shouldn't rely on guesswork. I uncover what customers need, where opportunities lie, and which priorities matter most, giving teams the evidence to make confident decisions about what comes next.
Impact
Every engagement is different, but the outcome is consistent: better decisions made with clarity, alignment, and confidence in complex, high-stakes environments.
Accelerated product delivery
Led discovery research that reshaped a biotech platform roadmap, reclaiming 35% of development capacity while focusing investment on higher-value capabilities.
Reduced risk for FDA submission
Led human factors engineering for a Class II medical device, achieving 94% critical task success and full mitigation of use-related risks for successful validation.
Streamlined enterprise workflows
Redesigned a global employee platform for 360,000 front-line workers, enabling employees to reach critical tools within two clicks.
TRUSTED BY TEAMS AT
HOW I DELIVER
Cutting through the noise to de-risk execution
Messy data and internal misalignment kill product timelines. I find the patterns and surface opportunities so you can align and move the project forward with certainty.
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Surface customer needs, stakeholder priorities, and operational realities to enable better decision-making. Learn more
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Convert customer insights into roadmaps, priorities, service models, and investment decisions that guide what to build and where to invest. Learn more
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Turn strategy into experiences that balance usability, safety, compliance, and business constraints. Learn more
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Shape how complex technical, regulatory, and strategic information is communicated so it can be correctly interpreted and acted on across audiences. Learn more
WHAT PEOPLE SAY
Her experience with users across multiple industries and demographic backgrounds allow us to confidently refresh our usability approach from the ground up.
Connor Tower
Medical Device Product Marketing | Philips
She runs fantastic workshops, isn’t afraid to ask the challenging questions, and consistently helped our team zoom out to think more strategically.
Mace Cheng, PhD
Product | BioMADE
Despite a tight timeline, she didn’t want to just create what stakeholders SAID they wanted but wanted to ensure she actually created what they actually needed.
Ed Kapuscinski
Senior Director | TA Digital (Credera)
Let’s talk
Tell me what you're working on, even if it’s still taking shape.